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Social Media Strategy Sessions

Help Education For All Children use their social media presence most effectively through brainstorming and planning sessions.
Education For All Children
Portsmouth, NH, USA
Education For All Children
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Education For All Children
Portsmouth, NH, USA

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Social media

Posted June 4th

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Social Media Strategy Sessions

Project details

What we need
  • 3-5 one hour strategy sessions with a social media professional covering topics like channels, messaging, content types, and posting frequency
  • A written summary of goals, target audiences and channels to prioritize
  • A starter plan of recommendations & actionable next steps to begin executing your strategy
  • Note: this project does not include the creation of social media posts or digital graphics
Additional details

We need help specifically around expanding our audience. We use Instagram and FB the most and would like advice about Twitter. We're hoping to grow our donor base 10% this year. Help!

What we have in place
  • We currently have a strategic plan, which should make it easy for you to get started. We also have a good understanding of our audience, and the ability to provide any other information you need.
How this will help
This project will save us $1,792 , allowing us to provide nearly two-years of high school for an EFAC scholar. It will be paired with additional donations to provide coverage for all four years of high school.

We know social media is important but we don't feel like we're using it well. We believe this will help us connect with our supporters better and share with them how their money is transforming a life. Of course, we need to reach more supporters so we can provide even more scholarships for poor, bright kids in Kenya.

Project plan

P
Prep: Information Sharing & Goal Setting
  • Volunteer Manager outlines any current marketing activities and strategies
  • Volunteer Manager shares any existing marketing materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Strategy Sessions
  • Up to 5 strategy sessions with Professional, marketing/communications team, and/or others involved in strategy & decision-making
  • [Suggested Session] On-boarding session to discuss goals, themes and core messaging
  • [Suggested Session] Assessing current state of any existing social media activities & strategies
  • [Suggested Session] Prioritizing social media channels and executional starting points
2
Milestone 2: Next Steps
  • Professional shares brief with summary of discussion, agreed upon social media strategies & tactics to prioritize, and areas for further exploration
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About the org

Education For All Children
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Causes
Education Community & economic development Gender equity & justice
Posted by
Nancy V
Nancy V.

Co-Founder

Our mission

EFAC provides an education-to-employment program for bright, disadvantaged Kenyan youth to foster leadership, economic opportunity and social progress.

What we do

EFAC is an 8-year program serving Kenyan youth who demonstrate strong academic merit and leadership potential and who would otherwise be unable to continue their education beyond 8th grade. EFAC supports students in their academic, social and pre-
professional development throughout high school, college and into their careers. Our in-depth investment is long-lasting as the ultimate goal is the empowerment of EFAC Scholars to gain employment after post-secondary graduation, creating a path out of poverty that transforms their own lives and positively impacts their families, communities and country.

Testimonials

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